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CSS - Developing corporate culture together with Creaholic

October 19, 2020

We decided to work on development of corporate culture together with Creaholic. With CCS (Customer Centricity Score), methodology developed by Creaholic and University in Lucerne, we wanted to measure the orientation of business processes towards needs of client and understanding of client needs.

The goal was to get insight in current state of understanding client needs in PU, since they are far away from our clients as well as end users (never seen our product on shelves in retail and lack of communication between PU’s and HQ, so we wanted to do further research)

While Industry benchmark is 12, Bank sector is only 4 points, with high answer rate (74%) we scored 43 points! We are immensely proud of this score as it shows how well employees in our production units perceive us!


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